The result? They end up saving a few pennies – but see absolutely no return for their hundreds of pounds of investment.
The kind of clients I work with appreciate that for only a small amount more, they are significantly more likely to guarantee that valuable media coverage.
Today, your average national newspaper picture desk will see anywhere between 5,000 and 10,000 sent in electronically each day. So sending in PR pictures can be like hoping the needle gets spotted in the haystack. Making your PR campaign a success, begins with choosing the right photographer for the job.
I spent the first seven years of my career shooting photographs for the Scottish press, both tabloid and broadsheet, and spent two years working on a picture desk. So I know precisely what type of images newspapers and magazines are looking to publish – as well as the types of photographs that will just get binned without a second glance.
Whether you just need me, or you need stylists, models and other creatives, I can put the team together that you need throughout Scotland .
I solve problems. I discuss with you what the key marketing message is, then deliver amazing visuals that fit the brief.
The images that you need, when you need them. I work to your deadlines, not the other way round.
Thanks so much for sending the pictures. Really pleased with the coverage, which we’ve been retweeting.
Have been promised a spread in Yours! Magazine as well – the pictures really make the story.
Jason Hill, BBC
Fantastic show in the Sun, Mail, Daily Record and Express today – absolutely delighted with both the coverage and the pictures !
Mark Oakley, Merlin Entertainments
Thanks for the CD this morning – the photographs are fantastic – I am so impressed and think they are the best we have ever seen for Stella Artois OnSet – Thanks a lot !
Charly Davis, Shine Communications